Nike’s turnaround is starting to work as pressure from rivals eases, analyst says

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Nike Inc. faces no shortage of concerns about competition and tariffs, but one analyst on Wednesday said the sneaker and athletic-gear maker might be turning the corner on both.

TD Cowen analyst John Kernan, in a research note Wednesday, said consumer interest had ticked higher for Nike

NKE and its Jordan brand, while slipping for other brands that have taken sales away from the company over the past three years — like Adidas XE:ADS ADDYY, Saucony WWW, Skechers SKX, Asics JP:7936 ASCCY and New Balance.

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