Consumer-Products Giants Back Paper-Bottle Startups

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Rival alliances of consumer-products giants are backing efforts to make bottles from paper to reduce their plastic use. But the challenge of making plant-based material do everything plastic does remains a barrier to widespread adoption.

Coca-Cola Co. and L’Oréal SA are among the investors in Paboco, a Copenhagen-based packaging company…

This post was originally published on Wall Street Journal

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